Music Events Social Media Manager (Freelance)

Join The Festival Crowd as a Freelance Music Events Social Media Manager and help bring our music festivals to life online. If you’re passionate about music, digital storytelling, and driving audience engagement through social media, this role is for you!

About Us

We’re an innovative and fast-growing team that creates unforgettable music event experiences at festivals. The Festival Crowd is all about bringing people together for adventure, creativity, and connection. Now, we’re looking for a Social Media Manager to amplify our events, drive ticket sales, and grow our online community.

Your Mission

Be the voice behind our festivals—crafting engaging content, executing high-impact social media campaigns, and building excitement that drives attendance and engagement.

Your Objectives

  • Boost audience engagement and grow our online community across all major platforms
  • Drive ticket sales through strategic paid ad campaigns and organic content
  • Capture the festival experience and turn it into compelling digital storytelling

Your Responsibilities

  • Social Media Strategy – Develop and execute game-changing social media plans across Facebook, Instagram, Twitter, TikTok, and YouTube
  • Content Creation – Capture and curate engaging content, including behind-the-scenes footage, artist interviews, and real-time event coverage
  • Paid Ads & Growth – Run high-performing ad campaigns on Meta (Facebook & Instagram), TikTok, and Snapchat to maximize reach and conversions
  • Partnerships & Influencers – Collaborate with artists, brands, influencers, and media to expand event exposure
  • Analytics & Reporting – Track performance, analyze trends, and optimize campaigns to ensure maximum impact
  • Industry Awareness – Stay ahead of trends in music, nightlife, and event promotion to keep our strategies fresh and effective
  • Video & Design – Use basic graphic design and video editing skills to create eye-catching, shareable content

Your Experience & Skills

  • 1+ years of experience in social media management, with a strong background in music events and paid advertising
  • Meta Expert – Proven experience with Meta Business Suite and Facebook Ads Manager (TikTok & Snapchat Ads experience is a plus!)
  • Passion for Music & Events – You live and breathe festivals and the music industry
  • Content Creation Skills – Basic video editing, graphic design (Photoshop/Illustrator), and mobile video capture
  • Data-Driven Mindset – Ability to analyze social media performance and optimize campaigns for the best results
  • Creative Storytelling – Ability to craft compelling narratives that excite audiences about our events
  • Adaptability & Travel – Comfortable working in a fast-paced environment, managing multiple projects, and attending festivals to capture live content

Freelance Position Details

  • Remote work – Plan and manage social media campaigns from home
  • On-site delivery – Attend festivals to capture live content and maximize engagement
  • Project-based work – Primarily focused on festival season from May – September

The Application Process

We’re looking for a creative, strategic, and results-driven Social Media Manager who thrives in the fast-paced world of music events. If that’s you, we’d love to hear from you!

Your cover letter should include:

  • The most challenging aspects of achieving the role’s objectives and how you’d tackle them
  • Your personal values and how they shape your approach to work
  • The workplace cultures where you thrive
  • Relevant experience from your CV
  • Any specialist skills, qualifications, or training that make you the perfect fit
  • Examples of successful social media campaigns in music or event promotion

We encourage applications from candidates of all backgrounds. If you think this role is for you, apply now and help us bring our festivals to life online!

Please send your application to careers@thefestivalcrowd.com